QR STUDIO℠ CUSTOM CODE DESIGN

Custom design tools for perfectly branded QR codes.

Design custom codes. Govern brand consistency. Integrated intelligence.

QR Studio. The new standard in QR code design.

QR Studio℠ is the first creative environment explicitly built for branded QR design — merging design freedom with privacy-first data intelligence. QR Studio℠ gives teams full creative control, brand precision, and measurable performance in every scan. Delivr’s design tools effortlessly merge dynamic QR code functionality with elevated visual design—transforming everyday touchpoints into refined calls to action that draw the eye and invite interaction. Because your connection point shouldn’t just work—it should leave a lasting impression.

QR Studio℠ delivers the call-to-action people know, with design they love.

QR Studio℠ elevates QR codes from functional utilities to on-brand, high-impact touchpoints—designed to attract attention, invite interaction, and generate meaningful insight.

Create beautifully branded codes that integrate seamlessly across packaging, campaigns, and digital experiences. Every scan flows directly into Delivr’s Worldview℠ Advanced Analytics, delivering real-time, actionable insight without disrupting the design.

From animated Motion QR℠ codes to elegantly embedded Visual QR℠ designs, QR Studio℠ gives each code personality, precision, and purpose—while remaining fully scannable, compliant, and analytics-ready.

The result: QR codes that don’t just look refined—they perform. Each interaction reveals when, where, and how audiences engage across physical and digital touchpoints, turning design into measurable engagement.

Standard Design QR Code with Customized Setting

Start with a foundation designed for performance.

QR Studio ℠ lets you fine-tune every technical element of your standard dynamic QR codes, ensuring flawless scanning, brand consistency, and GS1-compliant readiness from day one. QR Studio ℠ gives manufacturers and marketing teams complete control over the fundamentals — no guesswork, no compromises. Every setting is engineered for brands, ready for high-volume production, multi-channel campaigns, and future GS1 certification. Even before you explore advanced creative tools, QR Studio℠ ensures your codes are compliant, beautiful, and built to perform.

Precision configuration includes:

• Casing Control. Choose lowercase or uppercase for consistent data and visual formatting.
• Error Correction. Ensure reliable scanning on any surface or substrate.
• Margin & Scale. Adjust for optimal white space, legibility, and print alignment.
• Color Management. Match exact brand tones using HEX or picker-based color control.
• Contrast Validation. Automatic pass/fail contrast checker exceeds GS1 and accessibility standards for scan reliability.

QR Code Designer ℠

Bring your brand to life with a QR code that feels uniquely yours. The QR Code Designer ℠ gives you total creative control — fine-tuning every detail of color, pattern, logo, shape, and frame to match your brand aesthetic. Every design remains dynamically linked to analytics — so you can re-style or update your code without disrupting campaign tracking. Design features include:

• Custom colors, markers, and patterns
• Logo placement for instant brand recognition
• Adjustable margins, scaling, and error correction
• Real-time contrast and scannability validation
• Vector and raster export options

Visual QR ℠ & Broadcast QR ℠

Design that integrates, not interrupts.

Visual QR ℠ and Broadcast QR ℠ use Delivr’s MagicDot™ Scanning Technology to merge aesthetics with flawless function. These next-generation codes blend seamlessly into print, packaging, digital, or live broadcast environments — scanning instantly and reliably.

Perfected for every medium:

• Brand-consistent design with full color precision (HEX or picker)
• Seamless integration with logos, graphics, or video content
• High-resolution SVG, PNG, and JPG outputs for all media types
• MagicDot ℠ technology for scanning across motion, light, and glare
• Special-format receipt QR code optimized for thermal printers, limited resolution, and high-speed point-of-sale output

From shelf displays to streaming screens, every placement looks intentional, integrated, and instantly interactive.

Designed to Scan in Motion.

Broadcast QR ℠ is engineered to remain scannable even when placed directly within video content or live broadcasts. Optimized for motion, glare, and variable resolution, it scans reliably from paused frames, streaming playback, or on-screen displays. Whether embedded in TV ads, social video, digital signage, or livestreams, it creates a seamless bridge from any screen to a mobile experience—no rewinds, no friction, just instant connection. Scan the code in the video — see the magic in motion.

Motion QR ℠

Make movement your superpower.

Motion QR ℠ fuses animation with interaction — ideal for digital signage, social, and broadcast campaigns.

With Motion QR, you can:

• Embed scannable codes directly into videos, animations, or banners.
• Capture attention on websites, live streams, or in-store screens.
• Drive audiences to mobile experiences, product pages, or apps.
• Dynamic. Measurable. Impossible to ignore.

ShapeQR ℠

Shape defines identity. ShapeQR ℠ turns the ordinary QR code into a design signature. From elegant circles to custom silhouettes, every ShapeQR™ aligns with your brand personality while staying perfectly scannable.

Each ShapeQR ℠ design is powered by MagicDot ℠ scanning technology, ensuring effortless readability across print, packaging, and digital placements.

Where creativity meets precision:

• Custom shapes reflecting your logo or campaign theme

• 4 Arcs

  • 3 Arcs
  • Starburst
  • 7-Sided Reuleaux Polygon
  • 5-Sided Reuleaux Polygon
  • Regular Reuleaux Triangle
  • Shield Reuleaux Triangle
  • Right Reuleaux Triangle
  • Rounded Square
  • Circle (Inquire)

• Color control and transparency

• Seamless layering over imagery or textures

• Reliable scanning across all environments

ShapeQR™ turns a scanning moment into a branding moment — proving even the smallest detail can make a lasting impression.

Bespoke QR Design

Delivr’s design and production experts make it effortless to bring your vision to life. We'll work with you to create a bespoke QR code design that feels like an extension of your brand—smart, beautiful, and engineered to perform.

From concept sketches to production-ready assets, every QR code is crafted to fit your packaging, campaigns, and digital experiences with precision. And because each scan is tracked in Worldview ℠ Advanced Analytics, your design is always measurable, optimized, and performance-ready.

QR codes have never looked this good.

Designed to Deliver Results

• Boost scan rates and engagement with visually branded designs
• Maintain full accessibility compliance
• Streamline creative workflows with built-in design templates and analytics integration
• Reduce design turnaround time for packaging, retail, and promotional campaigns
• Deliver measurable ROI through unified analytics across every channel

Integrated Intelligence

Beautiful codes don’t just attract attention — they perform. QR Studio℠ connects creativity with intelligence. Every scan, view, and engagement automatically flows into Worldview℠ Advanced Analytics.

• Understand how your designs perform — by time, region, campaign, or channel.
• Export insights to your existing BI tools or dashboards to measure impact at scale.

Collaborate in Real Time

QR Studio℠ is built for creative and marketing teams who move fast and demand consistency.

• Share and review designs with teammates, partners, and agencies
• Maintain version control and approval workflows
• Protect brand integrity with approved templates
• Scale effortlessly across global campaigns and packaging runs

Collaboration built for enterprise — intuitive, governed, and beautifully efficient.

Where QR Studio℠ Shines

Built for enterprise brands, creative teams, and marketers who believe every touchpoint should perform beautifully.

Designed for brands that create experiences, not just campaigns:

• Consumer Goods & Retail. Transform packaging into interactive storytelling — from sustainability to product traceability.
• Promotions & Campaigns. Connect print, OOH, and digital with real-time, trackable QR engagement.
• Media & Entertainment. Drive instant response from TV, video, and live events with Motion and Broadcast QR.
• Corporate & B2B. Elevate presentations and reports with dynamic, branded codes linking to live data.

Part of The Delivr Experience Suite

QR Studio℠ works seamlessly with the rest of the Delivr platform to create a unified ecosystem where creativity, compliance, and analytics come together to power modern brand engagement.

• Product serialization
• GS1-compliant Digital Links
• Privacy and trust management

Learning Center

A curated collection of solutions, resources, and FAQs to help you evaluate with confidence.

• Attractive and Effective QR Codes: Design Tips and Inspiration
• QR Code Printing Guidelines & Best Practices.
• Top 10 QR Code Design Best Practices for Maximum Scannability & Engagement.
• QR Code Size Guidelines by Viewing Distance: How Big Should Your QR Code Be?
• Best Practices for Designing Digital Out-Of-Home (DOOH) Creative.
• 10 Best Practices To Consider When Designing QR Codes for Digital Out-of-Home Creative.